The past summer I worked for Lidl in their marketing team as a production AD. One of my favorite projects was to design a brand new campaign for Lidl's already "living" character called Hintasaurus (hinta means price and saurus, well who wouldn't love a dinosaur). My task was to create new ideas to different channels and also draw our team's magnificent brainstorm session outputs into understandable form on paper. Here is the storyboard of the TV film that was brought into life by an animation and illustration studio Piñata. 

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